Website Design & Online Marketing

Kate Ketter
Online Proposal

Executive Summary

In order to increase awareness and attract new online visitors, Kate Ketter would like to jumpstart its marketing efforts. The venture hopes to increase their strong reputation and presence, as well as jumpstart online organizational growth.

Services

Branding
Website Design
Search Engine Optimization (SEO)
Google AdWords
Facebook Advertising
Content Creation
Email Marketing
Video Marketing

Creative Process

Our number one priority is meeting your expectations. We’ve already discussed your current website situation and desire for branding and online marketing, so what we are providing here are a list of suggestions to take Kate Ketter to another level.

Planning Phase

  • Submit and review design for approval, make changes as necessary
  • Organizing content and identifying where new information will go
  • Reviewing competitor websites to compile effective keywords and search engine optimization (SEO)
  • Gaining access to domain name hosting service
  • Compile list of current email addresses using selected domain

Development Phase

  • New home and interior pages
  • HTML, CSS, JavaScript compliance
  • Utilize the WordPress CMS System
  • Optimization for mobile and tablet devices
  • Setup SEO Titles, Descriptions, and Keywords
  • Setup Social Media Titles, Descriptions, and application integrations
  • Setup blog section and social details for sharing

Testing Phase

  • Code and browser testing
  • Analytics and Webmaster Tools account setup
  • Putting the site to work to see how it handles video, images, text, and then making necessary adjustments
  • Test device responsiveness

Launch Phase

  • New site host setup
  • Setting up email (if necessary)
  • Updating the site map
  • Going live

Website Features

Websites are unique, and Kate Ketter knows full well that clients have specific needs and desires. Our aim is to make sure your website is stronger and more useful for you and your visitors.

Built for Conversion

Mobile Responsiveness

Optimal Google Ranking

Social Media Certified

Easy Navigation

Creative Design

Website Navigation

We develop your website to be a simple and enjoyable experience. If your visitor can’t find what they’re looking for quickly and efficiently, they will leave.

Clear Call to Action

We make sure your homepage has a clear primary objective. Multiples on one page can get confusing and we don’t want to make visitors think – just do.

Presentation & Relevance

We configure and design your website to attract attention to important points about your organization, but also making sure everything is relevant as to not overload the visitor.

Cost: Detailed quote at end of page

Google AdWords

Google AdWords will make certain your website comes up on page one of a google search for your selected keywords, at the top of the page. Our goal is to create advertising the supersedes all other competition on Google, striving to keep you ahead of your competition.

  • Keyword Research and Planning
  • Multiple Ad Creations Based on Selected Keywords
  • Monthly Maintenance and Monitoring
  • Advertising Points to Landing Page Created for Selected Service

Setup Fee: $499
Monthly Management: $199 + 20% of ad budget
Recommended Advertising Budget: $300 per month

Facebook Advertising

Facebook advertising is important and will help keep your business in the forefront until someone is ready to contact your organization. Google is for someone who knows what they’re looking for, Facebook is for potential clients who may not know you exist or keep you in their mind until the situation presents itself.

  • Demographic Research and Planning
  • Custom Ad Creation
  • Custom Story Ad Creation
  • Monthly Maintenance and Monitoring
  • Facebook Page Optimization
  • Advertising Points to Landing Page Created

Setup Fee: $299
Monthly Management: $199 + 20% of ad budget
Recommended Advertising Budget: $300 per month

Blog Writing & Content Creation

Creating enough content to keep readers engaged and to provide real value for your audience is a challenge. For most organizations, it’s not possible – or desirable – to create all the content you need in-house.

We provide a hassle-free solution that uses experienced writers to produce unique blogs for organizations who need consistent content.

  • Custom Blog Content Creation
  • Posting on Website
  • Search Engine Optimization
  • Social Media Optimization
  • Necessary Images Included

Cost: $100 per article

Email Marketing

Keeping your past visitors and potential patients up-to-date is a great way of reminding them you exist and are still in need of their help. It’s also a great way to educate your audience about the benefits of your organization and how easy it is to get in touch.

By the way, emails actually have a conversion rate of up to 50% more than social media.

  • Newsletter Template Design
  • Clear Call to Action Requesting Information
  • Links for All Applicable Social Media Sites
  • Links to View Blog Entries on Website

Cost: $150 per email

Video Marketing

There is no greater way to get your message across to potential patients. The conversion rate is much higher than image and text posts combined.

Along with a higher return rate on social media, it will also help convert visitors on your website landing pages.

  • 1200% More Conversion
  • Clear Call to Action Requesting Information
  • Links for All Applicable Social Media Sites

Cost: Depends on length of spot. We can speak with videographer if we decide to move forward.

Video Marketing

There is no greater way to get your message across to potential patients. The conversion rate is much higher than image and text posts combined.

Along with a higher return rate on social media, it will also help convert visitors on your website landing pages.

  • 1200% More Conversion
  • Clear Call to Action Requesting Information
  • Links for All Applicable Social Media Sites

Cost: Depends on length of spot. We can speak with videographer if we decide to move forward.

Print Marketing & Graphic Design

Is your brand tired and in need of a new look? Do your marketing materials lack that WOW factor? When it comes to creativity and design, our staff will take you from concept to completion. Regardless of size, scope or medium, we can deliver everything from e-books print publications to brochures, product catalogs and adding vehicle graphics to your company fleet.

  • Branded Marketing Materials
  • Tradeshow Materials
  • Business Cards / Brochures / Postcards
  • Print Materials Designed to Match Branding

Cost: $150 per hour
Print Cost: Depends on size and quantity of project.

We’ve already discussed your desires with your current website and marketing plan, so what we really need to accomplish at this point is decide what services work for you. After the services are selected, we will begin the design process.

A Little About Us

FXV Digital Design is a Digital Marketing Agency providing a comprehensive suite of services for your online strategy including all graphic, print, and web design, social media marketing, and online advertising.

We have the innovative prowess to create digital campaigns, executed brilliantly to bring greater exposure or engagement to your brand.

Whether you’re looking for a powerful web presence or guidance from our experienced marketing consultants, we’re here to help.

A Little About Us

FXV Digital Design is a Digital Marketing Agency providing a comprehensive suite of services for your online strategy including all graphic, print, and web design, social media marketing, and online advertising.

We have the innovative prowess to create digital campaigns, executed brilliantly to bring greater exposure or engagement to your brand.

Whether you’re looking for a powerful web presence or guidance from our experienced marketing consultants, we’re here to help.

Creative Solutions
Awesome Results

Our goal is to provide our clients with innovative solutions while establishing enduring relationships. At FXV Digital Design, we will never just meet expectations, we will exceed them.

  • Conversion Rate – 90%
  • Return Users – 77%
  • Social Following – 85%

Projects

Satisfied Clients

Ongoing Projects

Cups Of Coffee

Recent Work

We offer services that integrate simply and efficiently, so you get the attention and results you deserve.

SBRA Website Design

Bethany Children’s Home

Northeast Berks Abstract Website Design

Greater Reading Young Professionals

Core Health Chiropractic Website Design

Abruzzo Beauty Bar

Growth Now Movement Live Website Design

Growth Now Movement LIVE!

Mostly Muttz Rescue Website Design

Wanderlust Travel Consultants

Jersey Ink Website Design

Learning Ladder Academy

Let’s Create Something
Awesome Today

Below is a combined website design quote and Monthly Website Maintenance Plans we offer our clients to help keep their online presence fresh and optimized for speed and efficiency. Please contact us about adding our Business Power Listing Builder to any maintenance package. Custom packages are also available upon request.

Our goal would be to have the website launched in February of 2020 with maintenance to immediately begin upon completion.

Any questions or comments, please feel free to contact us: (610) 906-2970. Thanks!